Even if you have a huge traffic attracting blog, you may not be called a successful blogger. A successful blogger has many qualities on it’s own. He not only gets good rank on Search Results but also gets good recognition in Social Media. Many people follow him, work on his words and keeps an eye on what he does.
Today here we will talk about the social media part i.e. how social media marketing can help bloggers to achieve success. But as said, success doesn’t come in a day or overnight but comes with time after a lot of hard work you do day and night.
The increasing importance of social media for bloggers can be seen very easily and you should know the various reasons for it.
Are you not trying out your best to bring traffic from social media sites?
I am mentioning few reasons which should immediately make you motivated to get traffic using the power of social media marketing:
1. Interaction with other bloggers and your readers is important
As a blogger you need to engage with other bloggers as you can get more knowledge by interacting with them. On social networking sites you will meet bloggers from different countries who may be writing on different type of topics on their blogs. Social networking sites will help you in becoming friends with some good bloggers which will definitely help you out in your blogging career. Blogging is all about interacting with other bloggers as well as readers and that’s why you need to be on the best social networking sites.
Check out the 3 types of bloggers you meet while asking about guest posting.
2. Social media sites can be your blog’s main traffic source.
If you are not able to get enough traffic from search engines then you shouldn’t give up. Bloggers who don’t get good traffic from search engines start believing that blogging is very difficult but actually it is not. You can get a lot of traffic easily from various social networking sites but for that you need to learn social media marketing and immediately develop some marketing skills. You must also share great quality content which can engage people. Some bloggers get huge traffic from Stumble Upon and Facebook, so you must also choose a good platform. If you’re not getting much help from them then you can also for pay for advertisement and get some extra attention from interested people. One of my friend has written a great article on how to post classified ads on Facebook. You can just check it out.
3. Get the readers who are really interested in reading your blog posts.
People have different interests and if you want readers who are interested in reading the stuff you’re writing then definitely you will find them at social networking sites.
For example: Everyone may not be interested in reading articles about blogging. It is that’s why necessary that you need to have people in your friends list who understand the term blogging and always looking forward to read useful stuff related to blogging.
4. Social Media Marketing helps in improving ranks on Google search results.
SEO is changing and search engines now definitely love social media sharing. If social media sharing is increasing then definitely you can expect increase in organic traffic too as Google takes this as a signal to give ranks to a particular site. You should definitely install social media sharing buttons like Facebook sharing button, Twitter and even a G+ button so that your readers would be able to share the posts which they like very easily.
Social media marketing matters a lot now for few bloggers. Some bloggers believe that their blogging success is only because of their social media marketing skills. You need to spend time at various social networking sites and build a large following which should take time, but your time spent on social media marketing will definitely increase the traffic and readers base of your blog.
About the author:
Mohit Chabria is a freelance writer and a guest blogger. He generally writes articles related to social media, marketing and technology…