Tumblr, what’s that? Of course, you’ve heard about it before, right?
If you’re a power internet user, then you must have.
Actually, Tumblr is a microblogging platform + a social networking website.
Before talking more about it let’s see some stats.
Tumblr founded on February 2007, now has over 96 million blogs hosted on their servers. According to comScore, it scored 13.4 million unique visitors in the United States alone in July 2011—up 218% from July 2010.
Wow! So Tumblr is a very popular site with millions of active users all over the world.
But what really makes Tumblr so successful?
Let’s have a discussion on that and find out why it’s so popular.
Attraction for the Teens.
First reason of Tumblr’s high success rate is due to the age group that the site seems to attract. Most of the active users on the site are teens. I feel this is the main reason that the site has experienced so much success.
In a recent survey of more than 1,000 Internet users aged 13-25, Tumblr proved to be outpacing Facebook, with the broadest stretch among the teens 13-18. Sixty-one percent of this younger demographic indicated using Tumblr, compared to 55% of Facebook.
Very User Friendly.
This blogging platform makes it quick and easy to blog any type of post such as text, photo, video quotes and so on. Not only this but it is very simple and easy to format a blog on Tumblr with many sites providing free code for themes.
Another area of the site that has made it successful is the fact that there is a great community of people with variegated interests. So, by joining Tumblr you can get to meet new people who are like-minded and can interact with them. You can gain fans and followers. These are people who like your blog and follow you. The style of timeline is very similar to other social networking sites that constantly updates.
Free to create blogs.
Every user get a username.tumblr.com domain like that of wordpress.com and blogger users. So they get a domain name for free. And so even those who don’t want to pay for a custom domain can use Tumblr. But if someone wishes then he can buy and use a custom domain instead.
It’s a Social Network.
It is true that Tumblr is a very successful blogging site and the reasons we have explored above highlight it. But, it is also a great social network. As said above, we can get to meet many people like we meet in social sites like Facebook and Twitter.
Simple with No Ads.
Tumblr has a simple and clean interface which is not stuffed with ads of marketing products. Thus the youth loves it and takes it as the best place to share their knowledge with other people.
In conclusion, we can say that the age group and the no. of users on Tumblr really reflect the fact that it is a very popular blogging platform…
Over to you. Let’s have some discussion.