There are plenty of email marketing tools available in the market for you to choose from. MailChimp, AWeber, GetResponse and Constant Contact (just to name a few) are leading and most known email marketing platforms. In this article we are discussing about features of GetResponse, whether it is a good choice for you or not and comparing it with other platforms.
GetResponse is the world’s Easiest Email marketing service present in 182 countries in the world with 1 billion subscribers every month. It provides 24 hours a day live support and has better delivery rates and less delays as compared to other email marketing softwares. GetResponse not only helps one in maintaining the list of contact and create professional marketing campaigns but it is also useful in finding the information and tools that helps you to reach your audience in better and attractive way.
When it comes to pricing GetResponse is the winner over AWeber and MailChimp. First of all GetResponse offers a free trial of new users. You can simply use the trial version to check out its working and features. Secondly if you are using the mailing list of 1000 or more mails GetResponse will only charge you $15 as compared to it AWeber will charge $29 and MailChimp will go for $30.
When it comes to Templates both GetResponse and MailChimp offers a large variety of templates. But AWeber is superior than others. And there are like 500 to 600 templates available in AWeber. GetResponse templates are just okay but little bit boring, they are editable but looks out of fashion. AWeber templates are more readable and can be used for wide range of marketing application. Talking about MailChimp, though it is difficult to decide, but MailChimp have less number of templates than GetResponse and AWeber.
Winner: GetResponse & Aweber.
Split testing gives you the opportunity to try new versions of emails on different segments of your data. You can select the best version and can send it to your database. When it comes to split testing, GetResponse is a bit better than AWeber and in comparison with ConstantContact and MailChimp, GetResponse has a very clear win. GetResponse allows you to test upto 5 variants. As compared to it, AWeber gives 4 and MailChimp allows only 2 different variables. More comprehensive split testing is offered by GetResponse and AWeber as compared to their rival MailChimp. MailChimp only allows you simple testing like testing with subject header, sender time and sender. Whereas AWeber and GetResponse do not have this kind of restrictions. Both allow you to apply different versions on your emails and select the perfect one.
Winner: GetResponse & Aweber.
If you are looking for free trials then AWeber is not going to provide you any. AWeber charge $1 to use it for a month before you get a proper upgrading plan. Whereas ConstantContact is a bit nice to you and offers you 60 days free trial for new subscribers. Similarly GetResponse and MailChimp also offers 30 days free trial to the new subscriber and after that you need to get a upgrade plan.
Winner: GetResponse & MailChimp.
Which is better?
GetResponse, AWeber, MailChimp and Constant Contact all of them are very good email marketing softwares and have their own unique features. But I personally recommend you to prefer GetResponse over all because it is helpful in improving the effectiveness of your campaigns, it allows you the mass of email services, it allows you to create a quick email marketing service with videos,links, images and more.
The main reasons for preferring GetResponse are:
1. It allows you to sign up to the free trial of 30 days.
2. It has better Split Testing as compared to other email marketing softwares.
3. It offers more in less price.
4. It offers variety of templates and you can also use HTML code to generate your own template.
5. Variety of records ranging from 5001 to 10,000.
6. Free access to over 100 images from iStock.
7. Learning centre with 100 of downloadable videos and guide.
9. It also offers Mobile App for Android and IOS to manage it own your cell phone.
10. You can transfer your contacts to GetResponse easily by just one click and it allows you to explore the database for names.
In short GetResponse is straightforward in usage. It is easy and simple. It is a complete email marketing service with easy basics like, creating campaigns, importing contacts, generating auto respondents and much much more. Overall GetResponse do not have any kind of complaints about usability. It is a complete email marketing service but few improvements can make it more perfect. Improvements like Email editing. On the whole it is impressive email marketing software that is leading other email marketing services. Even in a small business or small campaign GetResponse can help to increase profit by keeping your subscribers through email service. Overall it is most cost effective service to host and communicate with your email database. Give it a try and you will see yourself.